We think cat litter should be safe for cats and those who care for them. Fresh & Natural cat litter is designed to work without harsh chemicals. The result is a product that is healthier for you and your family. Cat lovers demand the very best for their felinesand Fresh & Natural cat litter was created to be just that. With a combination of only 100% natural bentonite, Fresh & Natural cat litter is a premium product offering an easier and more pleasant litter box experience.